Top 30 Open-ended Questions

Open-ended questions are one of the most important tools for those who sell (as long as you listen).

They help you gather information, qualify sales opportunities, and establish rapport, trust and credibility.

If you consider yourself a professional, own (absolutely know) a repertoire of powerful open-ended questions… questions that are answered by more than a simple yes or no… questions where the prospect/ customer gets directly involved in the sales discussion.


Written by Sam Parker of


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